The BBA AI in Business is a three year undergraduate program designed to prepare future business leaders fluent in artificial intelligence. Launching from the academic year 2026–27, the program is spread across six semesters, the course integrates AI into every core business function — strategy, marketing, finance, operations, and entrepreneurship. Students gain hands on expertise with 100+ cutting edge AI tools and platforms such as ChatGPT, Power BI, Tableau, UiPath, Midjourney, and more, while working on 30+ industry modelled projects that build a professional portfolio.
The program emphasizes practical learning through AI labs, startup incubation, and industry mentorship, ensuring graduates are industry ready. With no coding background required, it welcomes students from all streams and focuses on developing analytical, creative, and entrepreneurial skills.
Key outcomes include the ability to design AI powered business solutions, apply predictive analytics, automate workflows, and build ventures using no code platforms. Ethical AI deployment, responsible governance, and effective communication are central to the curriculum.
Career opportunities span consulting, fintech, marketing, e commerce, logistics, healthcare, and technology services, with roles such as business analyst, marketing analytics coordinator, AI application support analyst, and digital transformation associate. This program empowers students to lead innovation and shape the future of intelligent enterprises worldwide.
Asst. Professor & HOD
Asst. Professor
Asst. Professor
Asst. Professor
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